Vintners Collection
Vintners
Collection
Within the independent sector there is a clear opportunity for a
high quality, competitively priced, well packaged product that comprises
wines from all over the world and the Vintners Collection specifically
addresses this opportunity.
The portfolio consists of 31 wines, from 7 different countries,
3 from the northern and 4 from the southern hemisphere. This compilation
of wines caters for the key requirements of our Off and On-Trade
Customers.
On
Trade
The range is aimed at the on-trade market, removing wastage from
having unopened bottles behind the bar for customers only wanting
single glasses of wine.
Designed specifically for the On-Trade the new additions comprise
Chardonnay, Merlot and White Zinfandel, taking the total 25cl range
to seven.
Steve Mayes, Trading Controller said: “Size is really important
in the On-Trade as we have found out from our initial success when
we launched our first 25cl sku’s earlier this year. The smaller
option is a growing trend in the On-Trade market as it reduces wastage
and Customers seem to prefer their own individual bottle of wine
rather than having a glass poured from an already opened one from
behind the bar. We will continue to listen to our Customer's requests
and expect to expand our 25cl offer into the near future.”
In the fortified wines market, Landmark sources exclusive products
from the world's leading producers including Delegate Port, Delgado
Sherry, Ricini Vermouth and Eridge Royal British Fortified Wine,
in a range of popular styles.
Download the full range details in Excel
format
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